Sony announces the development of digital cinema agreement with Walt Disney Studios International
He added, "With 17 feature films in 3D pipeline of Disney, ranging from large ticket animated fantasy epic live-action, we believe that the report and 3D digital cinema is vital for the future of moviegoing.
"Disney continues to be excited about the possibilities of digital cinema, and has long supported the new technologies that give moviegoers the best theatrical experience, and provides a wide range of benefits to our partners in the report,said Anthony Marcoly, president, sales and distribution for Walt Disney Studios Motion Pictures International. "We are pleased to be working with sony VGP-BPS8 and VGP-BPS9 's Digital Cinema Solutions and Services group to use this advanced technology and finding new ways to help theater owners upgrade their equipment economically and efficiently. Sony's 4K projection system offers superb state-of-the-art technology via Sony VGP-BPS2, theaters and gives the flexibility to play high quality 2D and the increasingly important skill to display spectacular 3D productions.
"Walt Disney Studios is known for its innovative and pioneering work in the history of cinema,said Mike Fidler, senior vice president of DCSS group of Sony VGP-BPS9A/B. «It's only natural that we are among the studios for the first line of motion our industry to 4K digital technology, and we're really excited to work with them.
LAS VEGAS, March 31 / PRNewswire / - ShoWest - Sony PCGA-BP2NX and Sony VGP-BPS2 Electronics' Cinema Solutions and Services (DCSS) group has entered into a non-exclusive digital cinema development agreement with the Walt Disney Studio Motion Pictures and Walt Disney Studios Motion Pictures International . The companies will work to provide operational and financial resources for the exhibitors to encourage them to have a VGP-BPS9A/B or � Sony VGP-BPS3 's 4K SXRD (TM) projection technology, both 2D and 3D enabled digital cinema screens throughout North America and Europe.
Technology 4K Sony SXRD projectors will also support the development of alternative content - including gaming, sporting events and music concerts - in order to develop more revenue-generating opportunities for exhibitors.
Digital Cinema Sony's group has now signed agreements to develop digital cinema four major studios: Walt Disney, Twentieth Century Fox, Paramount Pictures, and Sony VGP-BPS8 Pictures Entertainment.
The VGP-BPS9/S DCSS group was formed to provide turnkey solutions for exhibitors, enabling them to efficiently convert their operations to digital technology. Apart from the introduction of digital projection system, the DCSS group will offer installation and maintenance, customized solutions, to deliver alternative programming content and high level support services.
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